Brandon Carl, SEO Specialist.

Brandon Carl, SEO professional, wearing a light blue shirt.

about me

I’m an SEO professional who helps businesses succeed in search.

Hello there, I’m Brandon. I’ve been helping businesses succeed in organic search for over ten years now. I’m constantly on the lookout for new ways to get an edge on the competition.

SEO FOR SMALL & MEDIUM-SIZED BUSINESSES

SEO that brings in customers, not just traffic

I help small and medium-sized businesses get found by the people already searching for what they offer. That includes local service providers who need the phone ringing, like plumbers, roofers, electricians, and contractors, and businesses that need their search traffic to turn into sales. With over ten years of experience covering both technical SEO and web development and content strategy and creation, I find what your customers search for, build a plan around it, and get it done. Learn more about my local SEO consultant services.

How I can help

Solving the problems that hold small businesses back

Most of the businesses I work with come to me with the same frustrations: a website that doesn’t generate leads, competitors who outrank them, or an agency sending reports full of traffic numbers that never show up as revenue. Here’s what’s different about working with me.

You work directly with me

No account managers or hand-offs. The person planning your strategy is the same person doing the work.

Technical and content skills in one place

I can fix speed and site structure problems and write the pages that rank, so nothing stalls waiting on another vendor.

A strategy built for your market

No cookie-cutter packages. I focus on the services, locations, and searches that matter to your business.

Reporting in plain English

You’ll know what I did, why I did it, and what it’s producing in calls, leads, and sales.

My approach

I focus on what actually converts

Rankings and traffic only matter if they bring in business. Every decision I make comes back to one question: will this get the phone ringing or turn visitors into paying customers?

01

Target the searches that bring buyers

I go after high-intent keywords instead of vanity volume. A niche term with modest search volume often brings in the most valuable leads.

02

Build pages that rank and convert

Service and location pages with clear calls to action, real project photos, and trust signals like reviews, licenses, and warranties.

03

Win the local map

A fully optimized Google Business Profile, regular posts, and a review strategy that builds trust with searchers and with Google.

04

Measure leads, not just clicks

I track calls, form submissions, and sales, so you can see exactly what your SEO investment returns.

Case studies

Real results for real businesses

A few examples of what this approach has delivered for clients. More leads from the right customers, not just more traffic.

Google Search Console performance report showing organic click and impression growth for a renovations contractor

High-End Renovations Contractor

Organic clicks up 46%, with precise local targeting attracting commercial developers and luxury homeowners for high-value projects.

Google Search Console performance report showing organic click and impression growth for a plumbing company

Plumbing Company, Major Metro

Organic traffic up 43% in six months, 50+ top-3 rankings, and Google Business Profile now drives 60% of new inquiries.

Google Search Console performance report showing organic click and impression growth for a roofing contractor

Roofing Contractor

Organic clicks up 60% in 90 days and Google Business Profile leads up 80% after a site overhaul and review strategy.

Google Search Console performance report showing organic click and impression growth for an electrician

Metro Electrician

Leads from calls and forms up 41%, EV charger inquiries up 42%, and 20+ top-3 rankings for a high-value niche service.

Google Search Console performance report showing organic click and impression growth for a waste management company

Statewide Waste Management Company

Separate residential and commercial location pages matched search intent and drove a 39% increase in leads.

Google Search Console performance report showing organic click and impression growth for a multi-state roofing company

Multi-State Roofing Company

Organic clicks up 29% and leads up 43% in three months, driven by granular location pages and real project photos.

Let’s talk

Ready to get more calls and customers from search?

Tell me a little about your business and your goals. I’ll look at what’s holding your site back and get back to you within one business day.